This Couple Films Creative Listing Videos That Get 50,000 Views
At Platform, we aim to help realtors double their GCI through marketing that… well… does not look like marketing. (Because no one […]
We Only Work with One Realtor Per Market, Period
“Your business model is stupid.” Despite dozens and dozens of happy and successful clients, we hear this a lot. Many realtors simply […]
How Brandon Hedlund Doubled His GCI by Spending More Time with His Family
Yeah. You read that title correctly. Brandon Hedlund is a realtor in Northern Minnesota (and one of our favorite people). After partnering […]
Marketing So Good, Your Listing Appointments Are Just Formalities
Erin Pernice is a great realtor. How do we know? Because she hasn’t lost a listing in a year and a half […]
How Kara Farrar Grew Her GCI Beyond $1 Million
Many real estate agents hesitate to invest in marketing because… what if it doesn’t work? What if those resources would’ve been better […]
Why Most Realtors Shouldn’t Hire A Coach (and the Exceptions that Prove the Rule)
According to coach Lindsey Litton, there’s a big difference between being a realtor and being a business owner — and that difference […]
The Missing Piece in Most Realtors’ Marketing Strategies
As an experienced realtor, Amanda Downs is used to operating in the ever-evolving housing market. Hers is a story of adaptability, resilience, […]
How to Free Up Your Weekends to Spend More Time with Your Family
Before Justin Liller heard about Platform Marketing, his annual production was in the four- to five-million-dollar range. That’s not bad for a […]
How the Platform Marketing “Fuzzy ROI” Strategy Works
At Platform, we often discuss “fuzzy ROI” and its impact on real estate businesses. So… what is fuzzy ROI anyway? We’re so […]
Josh Burnett Hired Platform Marketing 9 Months Ago, and This is What Happened
At the end of 2023, Josh Burnett sold $4.6 million in volume. He’s been a realtor for a while, so these weren’t […]
How Julianne Carney Grew Her GCI by Nearly 50% (Even in a Down Market)
Before hiring Platform to help with her marketing, Julianne Carney was already running a successful business. She was landing clients and selling […]
4 Things We Learned While Growing Our Real Estate Business
Client Story: 4 Things We Learned While Growing Our Real Estate Business From a post in the “Lab Coat Agents” group from […]